2019 Advocacy Symposium Inspires Collboration in Public Interest

The 5th annual IIDA Advocacy Symposium, held this past September in Boston, was a resounding success thanks to a bevy of informative speakers, engaged attendees, and meaningful advocacy conversations. We cannot say thank you enough to our sponsors IdeaPaint who hosted the opening reception, and Allsteel who hosted Saturday’s event.

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IIDA member attendees tour the Massachusetts State House. Image: Caitlin Cunningham

On Friday, attendees were welcomed to the Massachusetts State House, one of the premier examples of Federal architecture on the East Coast. Docents gave a guided tour of the historic building before attendees settled in for a keynote presentation from Arline Isaacson, president of Isaacson Consulting. Ms. Isaacson was a lead advocate in the fight for marriage equality in Massachusetts and integral in the passage of the first same-sex marriage law in the United States. Her inspirational story included practical advice on having more than just a good idea, but how to do the work to back it up. Next up, our lobbyists from Rhode Island, Massachusetts, Ohio, and Utah had an enlightening panel conversation about the work that goes into passing a piece of interior design legislation in today’s political climate.

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2019 Advocate of the Year Chealyn Jackson, IIDA. Image: Caitlin Cunningham

The day ended with an awards ceremony, naming Chealyn Jackson, IIDA, VP of advocacy for the Ohio-Kentucky Chapter, the 2019 IIDA Advocate of the Year. Three Legislator of the Year awards were presented by IIDA New England to their bill sponsors, Senator (MA) Joan Lovely, Representative (MA) Elizabeth Poirier, and Representative (MA) Patricia A. Haddad.

On Saturday, we focused on the successes and challenges of advocacy at the chapter and the state levels. Members from Oregon, Texas, Wisconsin, and South Florida shared techniques for successful advocacy, discussed challenges they have overcome, and identified opportunities for the future of interior design advocacy. Next up, Tracey Thomas, director of strategic sales at IIDA, gave an energetic presentation on the power of persuasion that provided attendees with communication strategies tailored for advocacy efforts.

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Attendees of the Symposium. Image: Caitlin Cunningham

The Council for Interior Design Qualification (CIDQ) provided an update, which was followed by a panel discussion covering the changing and unchanging landscape of interior design legislation that featured John Czarnecki, Hon. IIDA, Assoc. AIA, deputy director and senior vice president of IIDA; Megan Blacklidge, IIDA, Mid-America Chapter member; Matthew Whitehead, vice president of the Governmental Policy Group, Inc; and Amy Coombs, founder and executive director of Prestige Government Relations.

This was followed by two panel discussions to close out the weekend; the first focusing on effective communication strategies for chapter leaders to engage their chapters in advocacy efforts, and the second focusing on discussing advocacy at multidisciplinary firms.

We can’t wait to see you all next year at the 6th annual IIDA Advocacy Symposium!

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Get Ready for the 2019 IIDA Advocacy Symposium

See what’s in store at this year’s annual symposium of interior design advocates from across the country. 


This year’s IIDA Advocacy Symposium is jam-packed with sessions that will not only help you develop your advocacy skills but will give you the tools you need to make your chapter better at advocating.

Attendees will enjoy programs, lunches, and networking receptions, and get to meet fellow interior design advocates to discuss advocacy issues, successes, and questions.

FRIDAY, SEPTEMBER 20

We are excited to be hosting Symposium participants at the Massachusetts State House, where we will focus on legislators, legislative strategies, and the importance of civic engagement.

The day will begin with a tour of the State House, designed by Charles Bulfinch, a National Historic Landmark considered a masterpiece of Federal architecture. Keynote speaker Arline Isaacson will then discuss the importance of civic engagement across all interests and groups.

IIDA Executive Vice President and CEO Cheryl S. Durst, Hon. FIIDA, will then have a fireside chat with local Massachusetts legislators to give us a unique perspective on who legislators are, what they do, and what they want to hear from us.

We’ll follow that up with an informative session and Q&A with several IIDA lobbyists from across the United States about what they’ve seen work and how we can improve as an industry. After a full day of information, we’re thrilled that IdeaPaint will be hosting an opening reception at Boston’s District Hall from 5:30-7 p.m.

SATURDAY, SEPTEMBER 21

We are elated that Allsteel will be hosting us at their beautiful Boston showroom where we’ll learn about strategies and best practices for implementing advocacy of all kinds at the chapter level.

In the morning, several chapters and states will be giving us updates on their advocacy activities over the past year and their plans for the future. Tracey Thomas, IIDA’s Director of Strategic Sales, will then teach us strategies to better communicate our ideas to the right audience through a comprehensive presentation. IIDA Headquarters will debut and give updates to our collateral and CIDQ will update us on what’s new in their world. Headquarters will also provide updates on the opposition landscape and how to fund and afford advocacy in your chapter.

We’ll end our day with panels featuring interior design advocates on how to communicate effectively and how to talk advocacy at firms. Allsteel has graciously agreed to then host a short closing reception, allowing us the opportunity to decompress and discuss all we’ve learned.

We can’t wait to see you all at this year’s Symposium!


Registration to the 2019 IIDA Advocacy Symposium is open until September 6. Learn more about this year’s program and reserve your spot at www.iida.org/advocacy-symposium

 

 

 

 

 

2018 IIDA Advocacy Symposium Speakers Challenge Interior Design Licensing Opponents from Another Angle

Professional and occupational regulation has been a hot topic of conversation in Washington, D.C., and across state houses, but are we looking at the full picture? Opponents of occupational regulation argue that it hurts workers when in fact, research has shown that the opposite is true.

This year, we’re proud to bring inspiring and motivating speakers who can talk more on that perspective, and arm interior designers across the nation with updated knowledge and tools to advocate for themselves and the profession at the fourth annual IIDA Advocacy Symposium.

Representative Ray Dehn of the Minnesota State Legislature graduated with a master’s degree in architecture at age 39. Rarely, do we get an opportunity to hear from a legislator with a strong professional understanding of the built environment. So, it comes as no surprise that we’re excited to welcome Rep. Dehn as this year’s keynote. Rep. Dehn will offer insight on organizing, advocating, and staying engaged.

In her series of papers entitled New Closed Shop: Inequality, Diversity, and the Rise of Occupational Licensure, Dr. Beth Redbird, assistant professor of sociology at Northwestern University, looks at the impact of regulation and formal procedures, particularly for women and racial minorities. Dr. Redbird brings a fresh outlook to occupational regulation that will help advocates understand that there are always multiple sides of the same issue. Dr. Redbird’s research focuses on occupations, social class, and inequality, particularly within Native American communities.

Since late 2017, the #MeToo movement has become a very visible, impactful movement that has made waves in some of the most powerful institutions today – and the state house is no different. Multiple states have had elected officials resign or removed from office for sexual harassment, sexual assault, and retaliation. Four IIDA lobbyists from three states — Haley Blood of A&A Advocates, Melanie Layton and Zoey Wolfe of Colorado Legislative Services, and Christina Marcellus of Capital Advisors — will share the advantages and challenges of being a female lobbyist in the #MeToo era. Additionally, they will discuss how to approach interior design as a gender issue, new ideas and tactics on how to advocate, and what they’ve learned from lobbying.


Registration to the 2018 IIDA Advocacy Symposium is open until Sept. 7. Learn more about this year’s program and reserve your spot at iida.org.

Why Should You Attend the IIDA Advocacy Symposium?

This post was contributed by Aileen Montelongo, IIDA, RID, NCIDQ, vice president of advocacy at the IIDA Southwest Chapter.

I practice in Arizona where there is currently no legislation for interior design. Even after my appointment as vice president of advocacy, I only had a very vague picture of what my responsibilities would be.

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Last year, Nicki Ahlshwede, IIDA Southwest’s director of advocacy, and I represented our chapter at the third annual IIDA Advocacy Symposium in Chicago. It was astounding to see advocates from all over the country gathered in one room sharing stories, triumphs, and strategies. It was inspiring to har from all the speakers – to hear a singular message from different points of view, for different applications, for different scenarios. It was encouraging to hear the successes – both monumental and small. However, as far as advocacy goes, I think all wins are of the same size.

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The best part of having attended the symposium was being exposed to the resources available and recognizing the many faces advocacy can take on. This particularly became valuable early this spring when a bill made its way to our Senate that would’ve negatively impacted our profession’s future in the state. With IIDA HQ’s help, the bill has been amended but most importantly, it has awakened the “sleeping” advocate in us – we now have a newly formed partnership with the local ASID chapters. With energized spirits, we are working hard together hand in hand to safeguard the profession of interior design in the state of Arizona.

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It was humbling and empowering to sit with seasoned advocates at last year’s symposium and marvel at the amount of work they’ve put in to get to where they are now. And then realizing the long road ahead of us in Arizona? Scary, but inspiring. I was reassured, though, knowing that these advocates were in our shoes not too long ago. With the same passion and commitment, we too, can get to where we want to go.


To learn about the IIDA Advocacy Symposium, visit iida.org.

Why Advocacy Matters: The Student Perspective

Should interior design advocacy matter to young professionals who are just getting started in the industry—or even just getting started in a degree program? Absolutely. Here, IIDA Student Member Lindsey Torpey, a senior in interior design at the University of North Texas (she’s also simultaneously in her first year of the Master of Arts in Sustainability program), shares her thoughts on the importance of advocating for the profession and how attending last year’s IIDA Advocacy Symposium changed her perspective on interior design certification.

What is your role in the IIDA Texas Oklahoma Chapter?

Lindsey: I’m the Student Representative to the Board. In my position on the Texas Oklahoma Chapter Board, I act as a voice for students in the Chapter. Through my personal experiences as a Student Member and by speaking with other students about their experiences, I am able to add insight to Board meetings and discussions. The Board created my position last year as a way to have a more direct connection with students and a better understanding of what students need from their IIDA Student membership.

What does advocacy mean to you as a student?

Lindsey: For me, advocacy means spreading the understanding of what interior designers do every day, so we can continue to protect the health, safety, and welfare of individuals.

Can you tell us about your experience at the inaugural Advocacy Symposium in 2015?

Lindsey: The Advocacy Symposium was fantastic and educational! I really enjoyed all of the great speakers. Having the opportunity to hear directly from our lobbyists was so interesting. I knew a portion of my IIDA membership dues went to the advocacy campaign, but hearing how my funds contributed to their efforts was very interesting. We were also able to hear firsthand how Utah is fighting their advocacy campaign, which I think we can say they have made a huge step as they recently passed their bill for the certification of commercial interior designers in Utah. I also loved the tour of the Texas Capitol; it is jam-packed with so many beautiful details.

For me, the biggest takeaway from the Symposium was finally understanding the how struggle for licensure, registration, and certification is an ongoing process across the nation. I didn’t realize the scope of the situation. We each need to work to inform those around us of the difference registered interior designers make in our lives.

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Lindsey Torpey, Student IIDA, Student Representative to the Board of the IIDA Texas Oklahoma Chapter

 

Do you plan on getting registered?

Lindsey: Yes, I plan to get registered. I think sitting for the NCIDQ and becoming registered is so important. Those three letters, RID, communicate a knowledge base not everyone possesses. It communicates the work and dedication you have devoted to the profession. And overall, it communicates that you work every day to protect the health, safety, and welfare of society.

How can students get involved in interior design advocacy?

Lindsey: Advocacy is something where a discussion needs to be had. I didn’t know the scope of our advocacy campaign before the Symposium, and I really didn’t understand we needed to be making such significant efforts.


Students: Mark your calendars for the 2nd annual IIDA Advocacy Symposium scheduled for Sept. 23-25 at the Grand Hyatt in Denver, Colorado. Registration opens in May. Students receive a special registration rate. Learn more.